NANDA KOVIC
I'm a creative art director, but I also love writing (especially poetry).
Yeah, I can't limit myself to a title or a label.
I'm fortunate enough to have traveled and lived in different continents - meeting people, learning languages (I speak three PT | EN | ES) and discovering a lot about cultures, landscapes, lifestyles, parties and of course, food.
Very into music, one of my biggest passions is to discover new stuff and when the song has lyrics I care a lot about what is being said. I'm a DJ in my spare time.
I cannot speak about music without speaking about dance, my first experience of creative expression - I used to be a classical dancer when I was a kid and I see the movement of human bodies as the purest form of expression. The body does not lie, it does not deceive - dancing is sublime.
Before advertising I worked as a content producer in broadcast companies and produced different genres of tv shows. Also documentaries, Brazilian soap operas and even news.
But as I learned more about myself I felt that I could no longer restrict myself to producing - I wanted to say things, raise reflections, sow positive changes and use all the previous experiences mixed together to do this and express myself more.
So, I decided to leave my "stable" production job in Brazil to live in Europe. I lived in Lisbon, Barcelona until arriving in London and being chosen to join the D&AD New Blood Shift programme and consolidate everything in my head. Before that I did some backpacking around South America and experienced living in L.A (less time than I would like).
So, finally the turning point came as I was finally ready to dedicate myself to what really makes my eyes shine: to live a creative life with courage and a backpack on my back.
nandakovic@gmail.com